A tour through the Ashley showroom will show inline product as well as several new case goods and upholstery selections.
LAS VEGAS — Ashley Furniture Inds. is here at market this week with new and inline product including six new case goods collections and several smaller space dining sets.
The company will show these introductions along with a mix of inline goods across multiple categories in its 15th floor showroom in Building B. Its two showrooms on the 14th floor will not be open at market.
The six case goods categories are divided largely into two style categories including urban and glam.
Offering an industrial design aesthetic, the urban style segment offers mostly laminate bed dresser mirror combinations retailing from $499 to $999. Meanwhile, the glam style segment offers mostly veneered product featuring mirrored and jewel accents, said Todd Wanek, president and CEO. Bed, dresser mirror combinations retail from $799 to $1,499.
Tapping into demand from consumers that are dining at home more frequently, the company is also offering four small space dining sets, as well as new barstools.
In addition, the company will show five new upholstery silhouettes including two promotional sets and three sectionals.
The two promotional groups include a glam look with nailhead trim and a traditional family room group. Each features sofas retailing at $399. There three sectionals offer good, better, best price points starting at $999.
“Business continues to be unbelievable,” Wanek said of the continued demand at retail, adding, “We are still trying to catch up with the supply chain, which everyone is dealing with.”
Of the summer Las Vegas Market he noted, “Customers are going to come, and we want to make sure we are there. … We are going to open up and try to do some business.”
As the company is not expecting a lot of national retailers to attend, he said, Ashley is viewing the summer market as a regional show, staffed primarily with West Coast management and marketing specialists.
“That will be the scale we want to run with,” Wanek said. “We are treating it as a regional show. If someone has a customer there, they can be there as well, but we are not making that mandatory.”
He said that the company also will follow safety measures at its showroom, including social distancing. But he also applauded the safety protocols and efforts International Market Centers has in place to make sure everyone is safe during the Aug. 30-Sept. 3 event.
