On July 10, independent manufacturer Gold Bond Mattress Co. reported a 25% leap in futon sales, year over year, beginning in early April. It credits the increase to government reports that an estimated 2.9 million young adults having moved back home during the COVID-19 pandemic, the company said in a news release.
“The boomerang generation is taking on an entirely new meaning during this pandemic, as young adults are returning to the family nest in record numbers,” said Robert Naboicheck, president of the Hartford, Connecticut-based company. “School closures and the economic shutdown have forced families to re-evaluate living spaces and to invest in products that provide space-saving solutions. Bedrooms that have been converted into home offices or studios now need to do double duty as functional sleep areas. Futons offer that solution, and our retail partners, through brick and mortar and online stores, are reaping the rewards in increased sales.”
The 100-year-old, family-held company takes credit for creating and introducing the modern futon sleeper sofa in the early 1980s. Futons have remained an important part of Gold Bond’s product line ever since. It sells wood futon frames in seven models and upholstered covers in 14 materials, including leather, microfiber and tweed. A futon – mattress and frame – retails from $799 to $1,499. A futon mattress, alone, retails from $199 to $399.
Gold Bond futons have a range of fillings, from cotton to memory foam to latex to pocket springs. The company also sells futons with GOTS-certified organic cotton upholstery fabric, a GOTS-certified organic wool FR barrier, organic cotton fill and 100% natural latex.