Malouf’s new S655 base features a head tilt function.
HIGH POINT — Malouf is highlighting two new adjustable bed bases at this week’s High Point Market, aiming to spark more growth in a hot product category. The M455 and the S655 bases complement Malouf’s existing line up of adjustable bed bases.
Malouf shows in Suite 100 at the Market on Green.
“Adjustable bed bases continue to be some of our most popular products,” said Eric Holmstead, national sales manager. “We wanted to diversify the line up so that customers focused on health benefits and customers focused on premium features have more options at more price points.”
The M455 builds on the health benefits of sleeping adjusted at an affordable price. It features customer-favorite elements of the best-selling E455, plus neck and back massage. The S655 includes additional massage motors, head tilt to better open airways and make watching TV or reading in bed more comfortable, and under-bed LED nightlights.
Both adjustable bases include built-in Bluetooth capabilities and pair with the Malouf Base App, the highest rated adjustable base app and winner of the Best Consumer Goods Application. Customers can control the bed right from their smart phone, use the Snore Detection feature which automatically adjusts the bed to stop snoring, and use Siri Shortcuts for hand-free controls.
“Our customers let us know what features they like, so we wanted to make those available on new bases,” said Product Development Manager Ryan Carlisle. “The M455 and the S655 round out our product line up at accessible prices so more people can enjoy sleeping elevated.”