The ‘grand’ frame Tenley sofa features a channeled inner arm and French seams.
HIGH POINT – Vanguard Furniture is stepping up its customization story at this week’s High Point Market by expanding its American Bungalow upholstery collection with standard, deeper and plush cushioning, as well as three seat depths.
Comfort has grown even more important during the pandemic as people spend more time at home, spokesman Ed Tashjian said at market.
“We’ve created a nation of TV watchers, and people are more interested in comfort and depth,” he said. “There are two types of upholstery: what you show off to your neighbors, and what you want when you’re binge-watching Netflix for three hours.”
The cushioning ranges from firm comfort to a plusher experience. Pieces are each customizable with a myriad of fabric, trim, wood and dressmaker options including a variety of cushion types. Each one is bench-made in the U.S., one at a time, to the exact specifications of the designer and is available for delivery in less than four weeks.
The classic frames are the most conventional. Their seat height, depth and pitch have been refined over 50 years and are styled for sophistication, refinement and understated elegance. The 662 Roslyn is among the eight new frames in this classic style.
The grand frames tend to be a little bit bigger and offer a more generous seating depth. These are great for curling up with a good book or when a room requires more architectural grandeur. Among 10 new frames in the grand category is the 660 Tenley with a channeled inner arm and French seaming.
I’m Powell Slaughter, senior editor at Furniture/Today. I returned to the publication in January 2015 after nine years of writing about furniture retail strategies and best practices at a monthly magazine focusing on home furnishings retail operations. Prior to that, I spent 10 years with F/T covering wood furniture, the last five of those as case goods editor. Upon my return to F/T, I developed coverage of the logistical and service aspects of the furniture industry as well as following the occasional, home office and home entertainment categories. In April 2018 I took over the upholstery category, with responsibility for coverage of the fabric and leather stationary and motion upholstery, recliners and massage chair categories.
